Overview: Don’t Invite COVID & Welcome Vax Campaign

The Don’t Invite COVID & Welcome Vax campaign is a project of Lane Transit District and community partners, focused on keeping Lane County safe during the pandemic.

The campaign features a badly behaved COVID character wreaking havoc in various scenarios. It doesn’t wear a mask or wash its hands, and it always wants to be near you. It’s the big germ you love to hate. To keep COVID away, our call to action is to Get Vaccinated & Follow the Four: Wash your hands. Stay six feet apart. Avoid large gatherings. Wear a mask when required.

Each month, we feature COVID in a different situation. LTD and community partners share visuals and messaging on their digital communication channels. Tips on how to Get Vaccinated & Follow the Four are updated regularly.

The Don’t Invite COVID campaign is meant to cut through the clutter, overcome the fatigue, and collectively share the same message, so that we can reduce the number of COVID-19 cases in our community.

With generous donations from local media partners, you’ll also see and hear the campaign on buses, billboards, TV and radio. Meet our heroes, Vaxana & Vaximilian, and get updated tips and facts.